How Masala Tee was Concocted


teabag

It all started with a simple tea bag.

Over a cuppa masala chai in the hot summer Delhi heat, two  ‘tea-totaller’  friends concocted &  brewed the Masala Tee concept:

An uber cool tee-shirt concept brewed, frothed, spiced,  sweetened & sparkled in India for the world. A delicious tee bag that will provide a cool & comfy respite from the summer heat, made only with the  finest ingredients.

Perfect to the Tee.

 

packshot1


The two friends officially set up their tee company calling themselves Tee Wallah etc. (Read: in India, the suffix -wala (or -wallah), indicates a person involved in some kind of activity; for example auto-wallah, a taxi driver and chai-wallah, a boy or young man who serves tea.)

And the Masala Tee Wallahs started to set about concocting their Masala Tee potion:

First, lay out the soft & comfy 100% ‘green’ organic cotton. Then blend with  delicious face prints named Divya, Pia, Sapna, Sitara & Maya. Add in 3 delightful colors & flavors: Pepper Masala (grey), Mustard Masala, Spicy Masala (fushia). Encrust the tees  with sparkling Swarovski stones. Serve with a special jeweled gift for customers : a pair of  earrings.

All the finest ingredients above are then added into a cool Masala Tee bag.

 

And voila.

You have the cool, sparkling & spicy Masala Tee. Wear it piping hot or uber cool.

Pass the Masala Tee around. Masala Tee is for Humani-tee. A certain percentage of sales proceeds will go to selected humanitarian organisations in India.

howdoulikeurtee

Cool, Sparkling & All Spiced Up

 

THE MAKING OF MASALA TEE


making of 5b

making of masala tee5a

makingofmasalatee1

makingofmasalatee3a

makingofmasalatee2

 

 

 

 

makingofmasalatee3

 

maing of masalatee6a

makingofmasalatee4

 

 

makingofmasalatee5

 

 

maslateebags

IMG_1821

IMG_2279

IMG_2178

 

MASALA TEE’S FIRST LAUNCH

makingofmasala7

makingofmasalatee8

makingofmasalatee9

IMG_2255

See the Masala Tee Collection @ http://ebook.masalateecollection.com

 

 

 

Bookmark and Share

About these ads

About masalatee

SHOP: http://masalateeboutique.com READ: http://masalatee.wordpress.com WATCH: http://youtube.com/masalatee FAN: http://facebook.com/MasalaTee FAN: http://facebook.com/InfusionByMasalaTee TWEET: http://twitter.com/masalatee View all posts by masalatee

5 responses to “How Masala Tee was Concocted

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 450 other followers

%d bloggers like this: